Background The company you work for, Sustainable Aqua Feed Bergen AS has produc
Background The company you work for, Sustainable Aqua Feed Bergen AS has produc
Background The company you work for, Sustainable Aqua Feed Bergen AS has produced high quality nutrition for fish farms in Western Norway since 2010. In its marketing efforts, the UN Sustainable Development Goals (SDGs) nos. 8, 12 and 14 have been promoted as particularly important. The main business idea is to produce sustainable feeds that secure a faster growth rate for the fish and require less antibiotic use than other, more traditional feeds, by means of production methods that leave a smaller climate footprint than your competitors. Sustainable Aqua Feed has recently been contacted by one of the largest fish farming companies in Scotland, Scot Fish. Due to new regulations, the Scottish fish farming industry is now required to document how they work towards more sustainable production. Scot Fish has therefore sent invitations to several feed companies in Norway, including yours, to see what they can offer. The investors of Sustainable Aqua Feed Bergen have for some time encouraged expanding the business internationally, so the invitation from Scotland is very welcome. Task As head of production, you have been asked by your CEO to talk to people in the departments responsible for HR issues, marketing and purchasing and, on the basis of their feedback, write a formal report to the Board, outlining this business opportunity for them. The report should provide an overview of the case and a discussion of issues related to what Sustainable Aqua Feed should emphasize in an offer to the Scottish company. The pandemic has had significant impact on available manpower (you have always relied on workers from Eastern Europe), as well as the availability of some key ingredients in the feed. Notably the plant proteins you use have been hit by supply chain challenges. The company is therefore currently in talks with local suppliers of similar, but more expensive, ingredients. Your report should make these challenges clear to the Board. Your discussion of all the relevant issues should lead to a conclusion on whether Sustainable Aqua Feed currently is in a position to draw up a convincing offer to the Scottish company. The report should end with your recommendations regarding which two of the various elements discussed should be particularly promoted in an offer, if the Board decides that this is a good idea. Since the board has two international members who do not speak Norwegian, the report must be written in English. Layout, style and other formal requirements The report should have a separate title page with ‘header’ information, then start with an ‘Executive summary’, followed by an Introduction section, a Discussion section, followed by a brief Conclusion section (summing up the issues dealt with) before giving your Recommendations. Length, including executive summary (which should be 80-90 words): Minimum 650, maximum 700 words. If you decide to include any source references (not required), these are not included in the total word count.

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